AUCTION MARKETING CAMPAIGN

When NYIREC’s auction marketing campaign swings into action, activity begins immediately. Our writers and graphic designers will go to work to create custom materials promoting your property, which includes full-color brochures, 360° virtual tours, internet presentations and more.

Display ads for such publications as the Wall Street Journal, Unique Homes, Dupont Registry, New York Times, and other local and National publications, depending on your specific needs. In addition to a full description and photo gallery posted on our award winning auction web site featuring your property.

Automatic networking to many other auction listing web-sites such as the National Auction List, the National Auctioneers Association, National Association of Realtors as well as Realtor.com and Realtor.org web-sites.

Extra listings on exclusive high traffic web-sites such as Luxury RealEstate.com and Loopnet.com for commercial properties as well as the opportunity to be a featured property on the front page of such sites and many, many other websites depending on your specific needs

A press release and other materials and activities to interest the press in your property (varies by property type) We'll mail copies of your brochure via regular and e-mail to our proprietary mailing list of buyers and investors who have expressed interest in buying your specific type of property.

As the ads, mailings and press releases begin to generate calls; our professional marketing staff will answer their questions and provide them with all the information and due diligence in the form of a Property Information Package (PIP) where appropriate. The PIP for your property will also be created in a digital format and be available via download on our web site.

The marketing staff will also arrange for interested parties to view the property.

In the days leading up to the auction, our site directors will staff your property showing it to interested parties and answering specific questions.